Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic.
The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.
Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone.
Key concepts covered include:
- Developing Strategy
- Digital Advertising
- Basic Investment
- Social Media Influencing
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers.